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Outdoor LED display screens have become a new favorite of advertising media!

source: Shenzhen HighMight Technology Co., Ltd popularity:191 Date of publication:2023/03/18 10:45:53 small middle big

At present, outdoor LED displays are increasingly popular among advertisers and audiences due to their unique creativity, high-definition multi angle vision, and large-scale interaction. Their radiation range is gradually expanding from first and second tier cities in the north to third tier cities. Fourth tier cities have expanded. Undoubtedly, the outdoor LED advertising media market has become the blue ocean market for LED display enterprises, especially with the transformation of various new technologies and concepts, bringing more possibilities to it. And when the outdoor full color LED display screen collides with people's "whimsical" advertisements, it's really amazing!


Digital blessings, a more flexible transmission method

With the large-scale successful installation of digital outdoor networks and continuous breakthroughs in LED display technology, as well as the increase of new technologies and technologies such as live streaming, multi-screen playback, encapsulated screens, and interaction, it has flexibly met the needs of multiple outdoor large screens. The demand compensates for the monotony and simplicity of traditional outdoor media calls.


Touchable small pitch LED for better interactive experience

Moreover, many screen companies' outdoor display products are also beginning to favor interactive technology. In recent years, various industry screening companies have launched a writable and touchable small pitch LED screen system, which uses infrared scanning multi-point technology to achieve smooth touch effects at multiple points and can customize effective touch areas according to users' actual needs. In the field of large screens, a new experience of "human-computer interaction" has been opened.


Outdoor advertising has crossed the era of one-way communication, and how to make the audience a part of interaction has always been the theme of current research on the development of outdoor LED advertising screens, as well as the direction of innovation in LED display screen technology, products, and solutions. In terms of content dissemination, the integration of flexible creativity and multiple innovative methods may become the mainstream development direction of LED in the future.


At present, outdoor LED displays are in the development of ventilation openings, and we should seize this historical opportunity to hope that outdoor LED displays can become a symbol of the beautiful scenery and urban culture of the city. It is even a key node of urban cultural heritage, not a stumbling block.